Provides users with a personalized path for recovery and skill development following a conflict surrounding a socio-political issue.
Jan - June '23
4 UX design students:
・Kendra Wu
・Anuja K.
・Desiree Hayes-Vitor
・Luisa Ramirez
Research synthesis, interaction design, competitive assessment, wireframing, visual design, component library, etc.
The divisive nature of having socio-political discussions may create further distancing and harm their relationship. Rather than avoiding important conversations altogether, it may be more beneficial in the long-run for individuals who are close to each other to discuss the topics they disagree about.
To better help facilitate difficult conversations, individuals may require more emotional support, more knowledge about their argument, encouragement, and confidence in themselves to rebuild bridges with people that matter to them.
During 6 months, I partnered with 3 other peers for the exploration and ideation stages and completed the project's design and research activities independently to better help users resolve conflicts in their personal lives.
Users engaged in socio-political discussions often encounter conflicts when asserting their viewpoints within close relationships, leading to ruptures that can cause frustration and grief. This, in turn, may drive individuals to seek friendships primarily with those who share similar beliefs, in an effort to avoid further conflict.
My team interviewing a participant
Following interviews, my team and I created journey maps from personas that differed based on the degree of closeness, expectation/anticipation of argument, and frequency of seeing the family member/friend in which the argument takes place.
Objectives for 30-60 Minute Semi-Structure Interviews
Participant Breakdown
My group of 4 conducted user interviews to explore the problem space and learn about the challenges, desires, and needs real users face. Through 16 interviews, each 45-60 minutes long (4 sessions per team member), we learned:
My team interviewing a participant
Key features should include:
Objectives for 30-60 Minute Semi-Structure Interviews
Participant Breakdown
We screened participants based on our target audience: members interested in meeting others from any position, cohort, and location.
Next, I decided to conduct a tree test because I already knew which path I wanted users to take and required validation for it.
There was moderate support for my hypothesis, with directness and success being lower than ideal. However, given the context of this app not heavily relying on user conversions like other apps (e.g., purchasing apps), I was not too concerned with the directness of the users’ paths.
Participant Breakdown
We screened participants based on our target audience: members interested in meeting others from any position, cohort, and location.
I developed a user flow to determine the steps a user would need to take to complete tasks in the usability test.
While drafting this, questions such as “When would users view the splash screen?”, and “Under what circumstances should users re-login? were raised”
I sought to gain user feedback and data to inform future design decisions. I expected to learn more about alternative ways users navigate around the prototype and specific areas I can reiterate upon or features to add.
I decided to moderate the sessions to collect real-time user feedback to support my design decisions.
After conducting the sessions, I coded user's feedback into themes and devised specific ways to address their suggestions.